Learn how to create professional, on-brand experiences faster, without relying on code.
Zeta Marketing Platform's Visual Composer is an AI-powered, codeless editor designed to simplify campaign creation. In this video series, you’ll learn introductory concepts, how to navigate the launchpad, and hands-on steps to build and customize email templates as well as quickly take them cross-channel.
Browse the videos below to get started and deepen your understanding of Visual Composer.
Adding Product Recommendations
Add personalized product recommendations to your email using the Product Recommendations content block. Simply drag the block onto the canvas, select a Resource Group or define filters based on events and keywords, then customize which elements appear—such as images, headlines, descriptions, and links. You can also control the layout and number of recommendations displayed, all without writing code.
Using Athena to Change Images
Athena can help you generate new images or modify existing ones directly within Visual Composer. Open the Athena assistant from any image block, then describe the changes you want, upload a reference image, or provide an image URL. Athena will generate updated image options that you can refine further and add directly to both your template and Asset Library.
Using Athena to Change Text
Use Athena's text assistant to quickly rewrite, improve, or generate copy within your email. From any text element, launch the Athena chat, provide instructions around tone, messaging, or clarity, and Athena will automatically update the content. Continue the conversation or regenerate suggestions until the copy meets your needs.
Using Comments
Collaborate with teammates directly in Visual Composer by adding comments anywhere on the canvas. Comments can include tagged users, trigger email notifications for thread updates, and be managed from a dedicated Comments panel. As feedback is addressed, comments can be edited, resolved, hidden, or deleted to keep collaboration organized.