ZMP Release Notes [26.01.08]

You can now mark assets and folders uploaded to the Zeta Marketing Platform (ZMP) Asset Library as private, giving you a secure, controlled way to share files with internal or external stakeholders. Private assets require a user to be logged in to the ZMP to access, cannot be discovered through public URLs or search, and can be shared seamlessly via email using secure access links.

How this helps your workflow:

• Protect sensitive collaboration: Share files with partners or cross-organization teams while restricting access to approved users. Only authenticated ZMP users can view private assets, reducing the risk of unintended exposure.

• Streamline campaign development: Centralize brand guidelines and sensitive creative references in the ZMP, ensuring teams can access the right materials at the right time without compromising security.

• Control access to non-marketing documents: Safely distribute sales decks, spreadsheets, or operational files without making them available for use in campaign creative or visible to broader teams.

Note: All existing and newly uploaded assets remain public by default and available for use in marketing creative. To use this new feature, simply mark specific assets or folders as private.

Learn More: Asset Library

Product Submodule: CO|CONTENT_OPTIMIZATION