Attribution Partner Registry

Partner

Click Tracking

Impression Tracking

Notes

A&E

✅

❌

Accuweather

✅

✅

Activision (Acquired by Microsoft)

✅

⏳

In progress

Adobe

✅

✅

Apple TV

✅

❌

Audacy

✅

✅

Basis DSP

✅

✅

Bounce (Scripps)

✅

✅

Chicory

✅

✅

CourtTV (Scripps)

✅

✅

Digilant

✅

✅⚠️

CM360 Ad Server required

Disney (ESPN)

✅

❌

DV360 (Private Marketplace)

✅

✅⚠️

Authorized with select publishers

DV360 (Programmatic Guaranteed)

✅

✅⚠️

Authorized with select publishers

DV360 (Run Of Network / Open Exchange)

✅

✅

Fandom

✅

⏳

In progress

Food Network (WB / Discovery)

✅

✅

Google Ads Demand Gen

✅

❌

Google Ads Display, OLV, PMAX, YT

✅

✅⚠️

Partial tracking per Google policy

Google Ads Search

✅⚠️

❌

Partial tracking per Google policy

Grit (Scripps)

✅

✅

HBO (WB / Discovery)

✅

✅

Hearst

✅

✅

HGTV (Scripps)

✅

✅

ID (WB / Discovery)

✅

✅

iHeart

✅

✅

Influential

✅

⏳

In progress

ION (Scripps)

✅

✅

Laff (Scripps)

✅

✅

LinkedIn

✅

❌

META

✅

❌

Microsoft / Bing

✅

❌

Microsoft Ads (Includes Bing)

✅

❌

Minute Media

✅

✅

MIQ

✅

✅⚠️

CM360 Ad Server required

MNTN

✅

✅

NBCU (Peacock)

✅

✅

Netflix

✅

❌

NY Times

✅

❌

OTT Advisors

✅

✅

Paramount

✅

⏳

In progress

Pinterest

✅

❌

Reddit

✅

❌

Roku

✅

✅⚠️

Requires individual approval

Samsung

✅

✅

Scripps (Network Group)

✅

✅

Snapchat

✅

❌

Spectrum / Time Warner

✅

✅⚠️

Limitations apply

Spotify (Audio)

✅

❌

Spotify (CTV)

✅

❌

StackAdapt

✅

✅

SXM / Pandora

✅

✅

The Trade Desk

✅

✅

TikTok

✅

❌

TLC (WB / Discovery)

✅

✅

Transmit Live

✅

✅

Travel Channel (WB / Discovery)

✅

✅

TVScientific

✅

✅

Viant (formerly Adelphic)

✅

✅

Vistar

✅

❌

Vizio

✅

✅

Warner Bros / Discovery

✅

✅

X (Twitter)

✅

✅⚠️

Partial tracking per X policy

Yahoo / Sizmek

✅

✅

Yelp

✅

✅⚠️

Off-platform ads are trackable

YouTube TV

NA

❌

Zeta

✅

✅

Zillow

✅

✅