Oracle CrowdTwist

Overview

This page is intended to help you integrate your data into the Zeta Marketing Platform with Oracle CrowdTwist. The information is intended to help in prospecting new, or existing clients with detail on how to integrate with the vendor.

Oracle CrowdTwist Documentation

Oracle CrowdTwist API Reference - User Code Submit

What does the Zeta Integration for Oracle CrowdTwist do?

This pre-built outbound API connector to Oracle CrowdTwist allows for the creation and syndication of customers from the Zeta Marketing Platform to Oracle CrowdTwist. Marketers in the ZMP can use the decisioning of Experiences to decide when the creation of a new customer in Oracle CrowdTwist is necessary and what to syndicate.

Prerequisites

Set up your Oracle CrowdTwist access token: Oracle CrowdTwist Developer's Guide
Plan your data flow
- Understand in what scenarios a customer should be created
- Determine what data needs to be stored per customer
- Think through what additional data should be assigned at the point of contact; i.e. source of data, purpose of data, etc.

Workflow

Step	Description
Assign Oracle CrowdTwist Access Token	Create an overall Connection for Oracle CrowdTwist using your access token: Connections
Create your Custom Channel	Utilize the default Channel Manager template to create your custom channel.
Create your Campaign Inputs	Create form fields for the additional data that should be assigned at the point of contact; i.e. source of data, purpose of data, campaign IDs, etc.
Map your data to the request	Utilize the JSON template to determine how the request should be populated. Use `{{` form field calls to map form field inputs and other Zeta Markup Language to fill out the rest of the request: Zeta Markup Language (ZML)
Save Your Channel	Name your channel, so that your marketing team knows which channel to use. Note you can save multiple Oracle CrowdTwist Channels for different endpoints.
User Your Channel	When setting up an Experience or a Broadcast Campaign (depending on the trigger), select the new channel from the dropdown and fill out the necessary fields..

Contact

For any questions or issues related to your integration please reach out to DL-Zeta-External-Integrations@zetaglobal.com.