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Training Videos

With the rapid technology advancements, there arises a need to align all our employees with the ever-changing work environment. One of the best ways that we’ve chosen to enhance the required skills and knowledge of our people to seamlessly operate the Zeta DSP Platform is through training. We aim to expose our people to consistent training of the DSP through a set of training videos we’ve curated with much care. Have a look at this page which provides links to and descriptions of all our available DSP Training Videos.

Campaign Planning Training Videos

Name (Video Link)

Topics Covered

Duration (min:sec)

Notes

DSP Introduction and Initial Setup

  • Navigating the New User Interface

  • Understanding the DSP Hierarchy

  • Accessing the DSP Glossary and Metrics Dictionary

  • Creating and Managing Advertisers

13:47

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Project Avails in the New Forecaster

  • Forecaster Overview​

  • Customizing Overview​

  • Understanding the Goals Chart​

  • Using Cross-Device​

  • Working with Channels, Targeting, and Goals​

  • Pinning Forecasts​

  • Sharing Forecasts​

  • Slicing Forecasts​

  • Exporting Forecasts​

12:32

** New video with Zeta branding! **

Campaign Execution Training Videos

Name (Video Link)

Topics Covered

Duration (min:sec)

Notes

Creating and Managing Pixels

  • Creating a New Pixel

  • Editing a Pixel

  • Generating Pixel Code

  • Viewing Pixel Fires and Attribution

8:51

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Uploading and Managing Ads

  • Uploading Individual Ads

  • Uploading Ads in Bulk

  • Reviewing and Managing Ads

10:58

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Creating A Campaign

  • Campaign Builder Overview

  • Step 1: Entering Campaign Details

  • Step 2: Creating Line Items and Tactics

  • Step 3: Creating Flights and Entering Budgets

  • Step 4: Managing Daily Budgets

  • Step 5: Entering Goals and Tracking

  • Step 6: Add Targeting Restrictions

  • Step 7: Assign Ads

  • Step 8: Applying Advanced Settings Launching the Campaign

28:46

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Targeting Restrictions

  • Targeting Restrictions Overview

  • Inheritance Model

  • Campaign Targeting Summary View

  • Location Targeting

  • Audience Targeting

  • Bulk Targeting

  • Additional Resources

19:52

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Campaign Management

  • Campaign Level: Monitoring Pacing & Performance

  • Advertiser Level: Monitoring Pacing & Performance

15:42

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Campaign Analytics Training Videos

Name (Video Link)

Topics Covered

Duration (min:sec)

Notes

Report Builder

  • Navigating to the New Report Builder ​

  • Report Options​

  • Exporting a Report​

  • Scheduling a Report​

  • Sharing a Report​

  • Saving a Template or an Ad Hoc Report​

  • Using the Summary View​

  • Using the Pivot View​

  • Using the Charts

11:24

** New video with Zeta branding! **

Analytics Suite

  • Viewing Summary​

  • Viewing Top Customer​

  • Viewing Site & App​

  • Viewing Top Insights ​

  • Viewing Cross-Device​

  • Viewing Marketing that Learns​

  • Viewing Model Attributes​

  • Viewing Pixel Insights ​

15:53

** New video with Zeta branding! **

Private Marketplaces (PMP) Training Videos

Name (Video Link)

Topics Covered

Duration (min:sec)

Notes

Using Private Marketplaces (PMP)

  • Private Marketplaces (PMP) Overview

  • Zeta DSP Private Exchanges Features

  • Onboarding PMP Deals to the Sizmek DSP

  • Checking Avails and PMP Details

  • Targeting PMP Deals to a Campaign

  • PMP Reporting- PMP Campaign Best Practices

30:06

This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.



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