Opening the DSP Advertisers Grid

The Advertisers Grid appears as soon as you open the Zeta DSP. All available Advertisers for the Account are listed.

To return to this screen, click All Advertisers in the upper-left menu.

Advertiser Grid Columns

Column Header

Description

Affected by

 Date Range Selected

Advertiser

Name of the Advertiser.

No

Campaigns

Total number of Campaigns within a given Advertiser.

No

Performance

Aggregate of the "Performance" values for all Campaigns shown in the Advertiser-level Grid, averaged over the Date Range specified at the top-left of the grid.

Yes

Total Budget

Total Budget across all Campaigns within a given Advertiser.

No

Total Spend

Total Spend across all Campaigns for a given Advertiser for the Date Range specified.

Yes

Total Impressions

Total Impression served across all Campaigns for a given Advertiser for the Date Range specified.

Yes

Total Clicks

Total Clicks across all Campaigns for a given Advertiser for the Date Range specified.

Yes