Overview

This page provides Training Video Links and descriptions of all available Zeta DSP Platform Training Videos

Campaign Planning (Name & Link to Video)

Topics Covered

Duration

Disclaimer

DSP Introduction and Initial Setup

  • Navigating the New User Interface

  • Understanding the DSP Hierarchy

  • Accessing the DSP Glossary and Metrics Dictionary

  • Creating and Managing Advertisers

14 Minutes

Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Project Avails in the New Forecaster

  • Forecaster Overview​

  • Customizing Overview​

  • Understanding the Goals Chart​

  • Using Cross-Device​

  • Working with Channels, Targeting, and Goals​

  • Pinning Forecasts​

  • Sharing Forecasts​

  • Slicing Forecasts​

  • Exporting Forecasts​

15 Minutes

** New video with Zeta branding! **

Campaign Execution (Name & Link to Video)

Topics Covered

Duration

Disclaimer

Creating and Managing Pixels

  • Creating a New Pixel

  • Editing a Pixel

  • Generating Pixel Code

  • Viewing Pixel Fires and Attribution

9 Minutes


Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Uploading and Managing Ads

  • Uploading Individual Ads

  • Uploading Ads in Bulk

  • Reviewing and Managing Ads

11 Minutes

Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Creating A Campaign

  • Campaign Builder Overview

  • Step 1: Entering Campaign Details

  • Step 2: Creating Line Items and Tactics

  • Step 3: Creating Flights and Entering Budgets

  • Step 4: Managing Daily Budgets

  • Step 5: Entering Goals and Tracking

  • Step 6: Add Targeting Restrictions

  • Step 7: Assign Ads

  • Step 8: Applying Advanced Settings Launching the Campaign

29 Minutes

Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Targeting Restrictions

  • Targeting Restrictions Overview

  • Inheritance Model

  • Campaign Targeting Summary View

  • Location Targeting

  • Audience Targeting

  • Bulk Targeting

  • Additional Resources

20 Minutes

Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Campaign Management

  • Campaign Level: Monitoring Pacing & Performance

  • Advertiser Level: Monitoring Pacing & Performance

16 Minutes

Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.

Campaign Analytics (Name & Link to Video)

Topics Covered

Duration

Disclaimer

Report Builder

  • Navigating to the New Report Builder ​

  • Report Options​

  • Exporting a Report​

  • Scheduling a Report​

  • Sharing a Report​

  • Saving a Template or an Ad Hoc Report​

  • Using the Summary View​

  • Using the Pivot View​

  • Using the Charts

11 Minutes

** New video with Zeta branding! **

Analytics Suite

  • Viewing Summary​

  • Viewing Top Customer​

  • Viewing Site & App​

  • Viewing Top Insights ​

  • Viewing Cross-Device​

  • Viewing Marketing that Learns​

  • Viewing Model Attributes​

  • Viewing Pixel Insights ​

16 Minutes

** New video with Zeta branding! **

Private Marketplaces (PMP) - (Name & Link to Video)

Topics Covered

Duration

Disclaimer

Using Private Marketplaces (PMP)

  • Private Marketplaces (PMP) Overview

  • Zeta DSP Private Exchanges Features

  • Onboarding PMP Deals to the Sizmek DSP

  • Checking Avails and PMP Details

  • Targeting PMP Deals to a Campaign

  • PMP Reporting- PMP Campaign Best Practices

30 Minutes

Please Note: This training video is using the new DSP acquired by Zeta Global. However, this video was created prior to the acquisition, therefore you'll hear and see references to Sizmek (not Zeta). This video will be recreated in the near future with Zeta branding and references.