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Beta Programs

We want you to be able to read about the beta programs of the Zeta Marketing Platform, which are yet to be considered "complete" and are still not ready for general use due to a lack of testing "in the wild."

The newer and more experimental features might be in the beta stage as they’re still undergoing development, their bugs need to be identified and thus fixed, or if they require end-user feedback. In this stage, you’re likely to find more inconsistencies and hiccups in the functionalities than you would if it were out of beta. Let’s have a brief look at the features released under our Beta program:

Feature Name

Brief Description

More Info

Status

Agentic Workflows

  • Sequence and combine AI agents to simplify & accomplish complex objectives.

  • Create custom journeys by combining agents that intelligently adapt content, channels, and timing based on real-time behavior.

  • Save time and simplify campaign creation by using agent workflows to handle every step of the setup process, from audience segmentation to performance tracking, all triggered with a single command.

IN BETA NOW

Beta start date:

Beta end date:

Visual Composer

  • Ability to create campaigns quickly with no code so that I can reach my customers and prospects with impactful, personalized campaigns.

IN BETA NOW

Beta Start Date:

Beta End date: TBD

To become a part of the Beta program at Zeta, please reach out to your account team and Stacy Fleming, our Community Director.

To provide feedback while using a feature in the Beta program, please send it to your account team.

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