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Website Tags & Mobile SDKs

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Welcome to the Website Tags & Mobile SDKs space — your central resource for integrating and optimizing data collection across web and mobile environments. Whether you’re setting up website tags, implementing mobile SDKs, or ensuring compliance with global privacy standards, this guide will help you get started quickly and confidently.

Website Tags

Leverage Zeta’s website tags to seamlessly collect, enrich, and activate customer data across your digital properties.

  • Learn how to deploy and configure JavaScript tags.

  • Explore real-world examples for event tracking and audience activation.

  • Understand best practices for tag performance and data accuracy.

Explore Website Tags.

Mobile SDKs

Integrate Zeta’s mobile SDKs to bring powerful engagement and analytics capabilities to your iOS and Android apps.

  • Get setup instructions for Zeta’s SDKs.

  • Access sample code for tracking events, in-app messaging, and conversions.

  • Learn how to optimize app performance while ensuring privacy compliance.

Discover Mobile SDKs.

Privacy

At Zeta, privacy is foundational. Our solutions help you manage consent, respect user preferences, and remain compliant with evolving regulations.

  • Understand how Zeta handles data privacy across web and mobile channels.

  • Learn how to implement consent management and data deletion workflows.

  • Review our compliance framework and developer best practices.

Learn about Privacy.

Getting Started with Zeta APIs

Zeta provides a full suite of APIs — including JavaScript, REST, Mobile SDK, and Conversion API (cAPI) — to help you build scalable and privacy-safe integrations.
Jump in and start building with our comprehensive developer documentation and examples.


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